DNAinfo.com: NBA Superstar Dwyane Wade Promotes Fatherhood Memoir in Harlem

6 Sep

NBA Superstar Dwyane Wade came to Harlem to promote his new memoir: A Father First: How My Life Became Bigger Than Basketball. On the cover are his two sons Zaire and Zion.

HARLEM — Miami Heat superstar Dwyane Wade says fatherhood helped him to win his second NBA championship last season.
Being a father matured him enough to be able to tame his ego so that he could play with fellow stars Lebron James and Chris Bosh, Wade told 250 people at My Image Studios in Harlem Wednesday.

“The success of winning is more important than the amount of dollars,” said Wade, who was visiting Harlem to promote his new book “A Father First: How My Life Became Bigger Than Basketball.”

In the memoir, Wade, 30, recounts being a single father to his two sons, Zaire, 10 and Zion, 5. He was awarded primary custody of his children in 2011 after a bitter battle with his ex-wife. Wade said he also raises his 10-year-old nephew.

“I love that they see me get up every morning and go to work,” Wade said. “It shows that it takes hard work to be successful.”
The event, part of Wade’s multi-city book tour, was produced by Hue-Man Bookstore, which recently shuttered its physical location for an online presence, and the soon-to-be-opened My Image Studios (MIST), a $21 million film screening, performance space and restaurant dedicated to African and Latino culture.

Roland Laird, MIST’s CEO, said Wade’s book signing was the perfect pre-opening event for the space.

“(Wade) defines himself as a father first, not a basketball player, and that’s what MIST is about, how we define ourselves,” Laird said.

[Click here to read the rest on DNAinfo.com]

NY Times: Fall Restaurant Preview

5 Sep

The New York Times highlights Harvist, the seasonal American cuisine restaurant at MIST (My Image Studios) Harlem in its Fall Restaurant Preview in today’s paper.

Here are excerpts:

Good food will find some intriguing new pedestals in public destinations like museums and theaters. Marcus Samuelsson is putting his name on the marquee of the cafe at Alice Tully Hall in Lincoln Center. Mr. Carmellini will feed the patrons of the Public Theater and Joe’s Pub. My Image Studios, a cultural center and theater in a new Harlem high-rise, will have a restaurant, Harvist. And Hugue Dufour and Sarah Obraitis, who burst onto the scene in 2010 with their ephemeral M. Wells, will unveil a sequel, M. Wells Dinette, in MoMA P.S. 1 in Queens.

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And then…

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HARVIST This restaurant in My Image Studios, a new cultural center in Harlem, will serve Cassandra Quinlan-Ashford’s rustic fare with Southern and Latin-American influences, including skirt steak with salsa verde, chicken and dumplings, and red velvet cake. There will be 130 seats indoors, 75 on a terrace and 36 at the bar. (Late September):My Image Studios, 40 West 116th Street, (646) 688-5886.

[Click here to read it for yourself. It’s online too.]

Time Out New York Magazine: Regional American Restaurants – New Spots for the Fall

21 Aug

Harvist, the seasonal American cuisine restaurant at MIST (My Image Studios) Harlem, is featured in Time Out magazine’s piece “Regional American restaurants: New spots for fall”. Here’s what they say about Harvist:

Harvist
Discover twists on classics from the American South—including prawns ’n’ grits with chicken-fried bacon—at this 130-seat restaurant inside Harlem’s cultural arts center MIST. Cork floors and woven-wood walls enhance the dining room, where a seasonal menu will feature specials that reflect the center’s programming.

[Click here to read the piece on TimeOut.com]

New York Magazine: Where We Can’t Wait to Eat This Season

18 Aug

Harvist, the seasonal American cuisine restaurant at MIST (My Image Studios) Harlem, is featured in New York Magazine’s Grub Street piece “Where We Can’t Wait to Eat This Season”. Here’s what they say about Harvist:

Harvist
Because after dining on head-on shrimp and Anson Mills grits with chicken-fried bacon, you can catch a show or watch a film at Harlem’s newest arts and cultural center, which houses the restaurant.

[Click here to read the piece on NewYork.Grubstreet.com]

NBA Star Dwyane Wade headed to Harlem as Hue-Man Bookstore partners with MIST Harlem for book event

5 Aug

NBA superstar Dwyane Wade authors, A Father First: How My Life Became Bigger Than Basketball. Thanks to partnership with Hue-Man Bookstore he will be at MIST Harlem on September 5, 2012

NEW YORK CITY – Miami Heat all-star guard Dwyane Wade is coming to Harlem on September 5th to sign his book “A Father First: How My Life Became Bigger Than Basketball”. The event, which launches Hue-Man’s new pop up format, launches the pre-opening celebration of the entertainment center My Image Studios, also known as MIST Harlem. Tickets go on sale online at 10 am on Thursday, August 9th and will be available online on the Hue-Man Bookstore and MIST Harlem web sites on a first come first serve basis for $35 which includes a copy of the book “A Father First.”
“We are excited to kick off the celebration for our brand new MIST Harlem entertainment center on September 5 with NBA all-star Dwyane Wade,” said MIST Harlem Chief Executive Officer Roland Laird. “It is an honor to have him with us for this very special signing event and I’m excited about establishing a relationship with Hue-Man.”

Wade wrote his book after being awarded custody of his two boys in March 2011. He ultimately wanted it to showcase the regular life of the eight-time NBA all-star. Part of the amazing reaction he received for the book was from other fathers who congratulated him for putting his children first during his high-profile divorce.

[Click here to read the entire press release on PressKing.com]

Wall Street Journal: West 116th Street Posts Gains, But Slowly

17 Feb

My Image Studios, an entertainment venue and cultural center, plans to open at 40 W. 116th St. this summer. Photo: Rob Bennett for The Wall Street Journal

A cluster of new businesses and ventures, many of them anchored by large condominium buildings, is drawing more shoppers and residents to a slowly gentrifying stretch of West 116th Street in Harlem.

My Image Studios, a 20,000-square-foot entertainment venue and African and Latino-themed cultural center, plans to open on the ground floor of the Kalahari condominium building at 40 W. 116th St. this summer. Inside 1400 Fifth Ave., at the corner of 116th Street, more new businesses are expected or have opened, including a lounge known as Bleu Violin, and BBRAXTON, an upscale men’s salon that reopened in the space last year.

[Click here to read the entire article on WSJ.com]

NY Times: High Ambitions for Commercial Arts Center in Harlem

6 Feb

“This is an opportunity for us to aggregate our culture, if you will,” said Roland Laird, chief executive of My Image Studios, above with Alexa Birdsong, director of programming. Photo: Fred R. Conrad/The New York Times

There was no shortage of raised eyebrows when Carlton A. Brown sought investors for the ground-floor retail space of the Kalahari Condominium on West 116th street in Harlem. The restaurant that Mr. Brown and his partners envisioned might not have seemed too outlandish. But combining it with three theaters for live entertainment and independent films, as well as post-production studios, all to create a $21 million “living room” of black and Latino-flavored arts and culture? Not exactly a business slam-dunk. One bank suggested that they use the 20,000-square-foot space for something a bit more sensible, say renting it to a drugstore.

But Mr. Brown and his partners pushed ahead with their vision of a for-profit cultural center, and the result, My Image Studios, is to open this summer. Last fall MIST, as the partners refer to it, hired a director of programming, Alexa Birdsong, a former executive producer of Central Park SummerStage and an associate director of Jazz at Lincoln Center.

“This is an opportunity for us to aggregate our culture, if you will,” said Roland Laird, the chief executive officer of My Image and a former vice president at Swiss American Securities. “There will be theater, music, poetry slams, films. We’re lining up a roster of films and filmmakers now and reaching out to smaller arts organizations and emerging and established artists. We’re telling black and Latin film festivals this is the place to be.”

[Click here to read the rest on NYTimes.com]